STAY AHEAD WITH INSIGHTS FROM EMILY

Our mission is simple: to help SME and recruitment agency owners transform their people challenges into business success. We believe that when you align your business and personal goals with values, personal development and accountability extraordinary things happen.  

Emily is a HR Expert, Performance Coach and Recruitment Industry Specialist

People Debbie Ford People Debbie Ford

CLARITY IS THE BEDROCK OF BUSINESS GROWTH

One of the things I see all the time that totally hinders performance in recruitment businesses is a lack of clarity around expectations.

This is often coming from a really good place. Business owners not wanting to recreate the restrictive KPI, fear driven cultures of recruitment past. Not wanting to bog down the business in rules, policies and complex contracts. I totally get it.

However, an all or nothing approach is really damaging your business and your culture.

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People Debbie Ford People Debbie Ford

World menopause day 2024

So on this World Menopause Day I encourage organisations to really educate themselves - there are so many ways to support the people experiencing the effects of menopause in your businesses, and it will make such a huge difference to your people.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

Are you trapped by a painful business experience?

I've seen it countless times. Clients reach out when they're paralysed, unable to move forward. The culprit? A business setback that's shattered their confidence and planted seeds of doubt.

These experiences can be crippling, making you second-guess every decision.

But here's the truth - they don't have to define you.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

Is it really worth it?

Ever had one of those days where you're staring at your computer screen, thinking, "Is this really worth it?"

I recently worked with a recruitment business owner, who was having way too many of those days. She was at her wit's end - stressed, overwhelmed, and seriously contemplating throwing in the towel on her business dreams.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

Stop Hoping, Start Coaching

Are you leaving your teams performance to chance? Are you just hoping for results?

This was a conversation I had with a client yesterday.

My client, a successful business owner was becoming increasingly frustrated with his team. From his perspective they were spending too much time on their phones, not enough time speaking to clients and certainly not hitting sales targets.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

Do you fear the “a” word?

Remember, accountability isn't about pointing fingers. It's about creating an environment where everyone takes ownership of their work and its outcomes.

As a leader, embracing accountability might feel uncomfortable at first, but it's a game-changer for your business and your team's growth.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

Who and how do I help with my coaching services?

My expertise spans across performance coaching, strategic business consulting, culture and performance enhancement, HR strategy and compliance, leadership development, and overcoming imposter syndrome.

This comprehensive skill set allows me to offer holistic solutions that address both individual and organisational growth journeys.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

You won’t find quick coaching fixes here

In an industry often clouded by empty promises and quick-fix solutions, I've always been hesitant to label myself as a coach. The image of self-proclaimed experts offering instant success through overpriced masterminds or beachside webinars has tarnished the profession's reputation.

But coaching, when done right, is a craft honed through years of experience and continuous learning. With two decades in the people profession and numerous professional qualifications, I've cultivated a coaching approach that prioritises authenticity and tangible results.

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Coaching, People Debbie Ford Coaching, People Debbie Ford

You don’t need to drown in the day-to-day

Ever feel like you're drowning in the day-to-day of running your business? Trust me, you're not alone.

I want to share a quick story about Sarah, one of my incredible clients. Like many of us, she was struggling with the isolation of being a business owner.

Long hours, endless decisions, and that constant nagging feeling that she might be missing something important.

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Coaching, People Emily Perry Coaching, People Emily Perry

Trapped by a painful business experience?

I've seen it countless times. Clients reach out when they're paralysed, unable to move forward. The culprit? A business setback that's shattered their confidence and planted seeds of doubt.

These experiences can be crippling, making you second-guess every decision.

But here's the truth - they don't have to define you.

My approach? We don't just push past the pain—we make space for it.

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